Senior Manager, Multimedia, RBC Thought Leadership

December 12 2024
Industries Bank, Insurance, Financial services
Categories Bank, Insurance, Financial services
Toronto, ON • Full time

Job Summary

Job Description

What is the opportunity?

The Senior Manager, Multimedia, will support RBC’s efforts to shape the conversation around critical issues by leading on the development and execution of multi-media strategy in support of RBC Thought Leadership’s objectives.

In this role, you will collaborate closely with our researchers, writers, and strategy team to elevate the profile and reach of RBC’s thought leadership initiatives. By developing and executing multimedia formats—such as video, audio, animations, and more—you will create compelling, accessible, and engaging content to amplify our research and insights across diverse platforms.

The ideal candidate brings an innovative mindset and a deep understanding of storytelling to ensure that RBC remains at the forefront of content creation across our strategic priorities, including geopolitics & trade, disruptive technology (AI adoption, clean tech), human capital (skills, education, demographics) and housing.

What will you do?

  • Develop and execute multimedia strategies across our products and key themes
  • Design and produce multimedia content, including short-form videos, and live-streamed events.
  • Work with our graphic designer to create animations, infographics, and supporting artwork
  • Collaborate with and advise researchers and writers on best practices for translating complex ideas into visually engaging and accessible formats.
  • Create a consistent visual and editorial tone for multimedia assets, aligned with RBC’s brand and values.
  • Work with the strategy team to develop and execute multimedia campaigns that maximize reach and impact across channels
  • Ensure all content is optimized for platforms such as YouTube, LinkedIn, Instagram, X, and RBC’s owned channels.
  • Support the promotion of flagship reports, webinars, and events with engaging event multimedia content.
  • Serve as a senior adviser to the team, sharing best practices for creating and distributing multimedia content.
  • Ensure all multimedia content adheres to accessibility standards (e.g., closed captioning, screen-reader-friendly formats).
  • Stay ahead of multimedia trends and introduce innovative content strategies to the team.
  • Report on key success metrics

What do you need to succeed?

Must-have

  • 7+ years of experience in multimedia production, content creation, or related roles.
  • Demonstrated expertise in graphic design
  • Proven track record of developing and executing successful multimedia strategies and campaigns.
  • Proven track record of producing high-quality videos and digital media content for diverse audiences.
  • Experience working with corporate or thought leadership content (preferred).

Nice-to-have

  • Previous experience in a large, global leading Financial Institution or consulting firm

What’s in it for you?

We thrive on the challenge to be our best, progressive thinking to keep growing, and working together to deliver trusted advice to help our clients thrive and communities prosper. We care about each other, reaching our potential, making a difference to our communities, and achieving success that is mutual.

  • A comprehensive Total Rewards Program including bonuses and flexible benefits, competitive compensation
  • Leaders who support your development through coaching and managing opportunities
  • Work in a dynamic, collaborative, progressive, and high-performing team
  • Opportunities to do challenging work
  • Flexible work/life balance options

Job Skills

Content Design, Critical Thinking, Product Development, User Experience (UX) Design, User Experience (UX) Research

Additional Job Details

Address:

ROYAL BANK PLAZA, 200 BAY ST:TORONTO

City:

TORONTO

Country:

Canada

Work hours/week:

37.5

Employment Type:

Full time

Platform:

OFFICE OF THE CEO

Job Type:

Regular

Pay Type:

Salaried

Posted Date:

2024-12-12

Application Deadline:

2025-01-17

Note: Applications will be accepted until 11:59 PM on the day prior to the application deadline date above

Inclusion and Equal Opportunity Employment

At RBC, we embrace diversity and inclusion for innovation and growth. We are committed to building inclusive teams and an equitable workplace for our employees to bring their true selves to work. We are taking actions to tackle issues of inequity and systemic bias to support our diverse talent, clients and communities.
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We also strive to provide an accessible candidate experience for our prospective employees with different abilities. Please let us know if you need any accommodations during the recruitment process.

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Expand your limits and create a new future together at RBC. Find out how we use our passion and drive to enhance the well-being of our clients and communities at jobs.rbc.com.

Apply now!

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